Google Analytics and the Google Search Console are free Google tools used by every website operator. These free tools may give you insight into the content of your website. We’re going to explain how this can help you enhance your SEO results. We explain how Google helps improve website performance on the search engines.
Google Search Console: The Definitive Guide
This guide covers everything you know about Google Search Console. If you are new to SEO, I will show you how to begin with GSC. And SEO? I’m going to present some advanced suggestions strategies that could help you improve your ranking. Bottom line: If you want to gain the most from your Search Console, this page will come across very beneficial for you.
Why should everyone with a website use Google Search Console?
Google Search Console was designed so you can easily monitor traffic and page performance on a website. This is the most accurate indication of where your website needs work. It can be a technical feature of your site, such as an increasing number of crawler mistakes that will require fixing. ‘In addition, it may mean that a keyword may gain an extra attention because of the lower rankings. In addition to seeing this data you can get notification by email when a new error is noticed. So people that build websites should learn about this. I think everyone that has a website should know how to use this data.
Link Google Analytics With Search Console
This is necessary and is not automatic. This can be done in Google Search Console under settings, then associations. It just takes a moment and opens up a lot more data to understand your traffic and SEO efforts.
How do I optimize my technical SEO with GSC?
In this chapter I share what tactics are used for boosting technical SEO. When you solve these technical optimization issues you usually increase your page rank and more traffic. And the Google Search Console comes in handy to spot technical problems related to online search engine optimization or SEO. Lets go about using the following information in a proper way:
Do you need a sitemap?
Sitemaps don’t need to be provided for Google search results. Search giants like Google are finding websites that they crawl from within their network. Submit your sitemap using GSCsatemaps to test the crawlability of your site. There are four situations where a sitemap can help improve web crawlability: After designing the sitemap, submit with the tool GSC Sitemaps.
The section Enhancements in Google search can be used for SEO Pros. It will tell you the secrets for a structured database and why AMP are actively used. Tap the enhancements icon in the left menu bar and look over any reporting or tool. Let the nerding begin with these tools and get ready for the next phase for Search engine overha.
Breadcrumbs report in Google Search Console was rolled out in September 2019. Breadcrumbs structured data marks the content of your page to tell google which information to display to the user. It is a hierarchy in your website. Even although structured data is not a ranking factor and your site won’t lose rankings when you leave these mistakes it is better for user experience when you fix those errors. To solve breadcrumbs error you should analyze each problem individually. This breadcrumb report tells you what to verify they aren’t showing in the SERPs. It is a way to increase organic traffic.
Accelerated Mobile Pages
AMP pages are like some tiny SEO tins with my love for search results with just one easy-to-use technique. Google has announced an improved search interface with an embedded scroll button to see where someone moved or was touched. You can also use the AMP testing tool when you modify your website. So, as we previously mentioned, you can search AMP results within the Performance Report. Google is notifying website owners of problems related to the recent AMP report. You may also encounter problems with high performance results listed in the sections below the performance report.
There is a time for rich searches in the SERPs – the recipe course, the movie (no TV signal was mentioned), or the job. Rich Results monitors rich code data, schemas and the AMP and API indexing. This employment posting summary allows you markup different properties such as Education Experience ExperienceInPlaceOfEducation, Base Salary, and more. There is also an FAQ report in which Google is trying to confirm the validity of the report. If you notice an error from Google Search Console, your results will probably not appear in SERPs. And you can use this URL monitoring tool.
Core Web Vitals
In May 2020, Google announced the release of Core Web Vitals within Google Search Console. The Core web Vital report is divided according to mobile and desktop users. Google is becoming more user friendly and when Core Ranking Vitals becomes a ranking signal for 2020 this report becomes even more valuable. When viewing this report you can start seeing how Google sees their behavior. If your websites have poor links you should deal with them first. You can return the URL to Google Search Console to check whether their solution accepted the fix.
Review excerpts in Google Search Console can be accessed under Enhancements. Report shows you how pages perform to make sure the code activates… Reports will discuss if your reviews were implemented incorrectly by Schema or have been labeled incorrectly with Schema. A report shows how snippets are activated and how they mark with correct code. Report will be released in the official report on how to use the review snippet i.
SiteLinks Search Box Report will show performances and errors associated with this markup. Using a Google search console, it’s possible to see the list of issues in the list, but the links to these items can also be clicked to find the issues or what steps to do to fix it. Click here to read the report and fix an issue through the search box report. For more information about the report, click on the report for the errors.
Logos Report in google Comcast will show performance and bug reports relating to Logo markup. Similar to the Mobile Usability report, the Logos Report will display the errors listed with clicking options to understand what the issue are and how to fix them. Is It Possible for you to update a logo to a different site when a bug is found? Click here to check your logo reports and fix problems in Google searches.
Use the Index Coverage Report to find (and fix) a problem
Index Coverage Report is a guideline that tracks how Google discovers and quickly adds your page into their site’s index. Normally Google will only index a page if they work properly. Index Coverage is a tool used by Google to add pages in its index.
What data can you pull from Google search console?
Once you have created and verified your website, you can see tons of data about your website performance in GSC. All data you have to do here must be stored in a safe place to avoid errors. However it is not necessary to remove all data.
For mobile users, the mobile usability tab allows users to check that your website’s URL is aligned with what Google considers best practices. Any problems with text size and viewport parameters or the proximity of your navigation elements can negatively affect your mobile website’s mobile ranking. If something is amiss, please fix or test your site. This is enough to make a better loading time. Fix these error issues will give you better user experiences and better reports. Find and fix this error immediately. Fix the loading times of a website and then test your page again. Fix this error. Fix this immediately. They’ll have to be cured.
Index Coverage Report
As Googlebot crawls the Internet, it uses its own data to search for words to identify every page of Google. In addition it looks at content tag and attributes like your title or your alt texts. As you remove or add pages this graph changes with you. This feature helps Googlebot identify URLs that are not in the index list. You’ll also notice several URLs that had been turned away for use in your robots.txt file. And you can check if you removed URLs through Removal Tool. The amount of time it will last will mainly be of lower value.
Fetch as Google (now called URL Inspection)
Free software test the functionality of displaying specific URLs within Google. It can help to make sure that Googlebot can access a site otherwise ignored or mislabeled. Click to view test pages in an application or website. It will take you HTML screenshots and help identify crawl errors. Crawl errors were once their own report but now incorporated within URL inspection under “Coverage URL inspection. When you reach the Debug point of web development you can’t beat This free Web Development tool. See More info.
Links to your site
GSC shows you the websites most linked to as well as the page on your site with the most links. This’s probably the most complete list of your backlinks (and internal links!) you will find, at least for free. It’s a powerful way to know if any content works properly on the Google search. Click and view a complete report of links from your sites. A free software tool for monitoring page – page performance i.
Crawl Stats shows how well Google bot searches your website daily. You can tell how many times pages of your website were crawled and how much data were downloaded to each of them in 24 hours. According to Google there’s no “good” crawl number but they also recommend unexpected spikes or drops that you may experience. To get data on how often sites are crawled you can use Crawl data reports.
If you don’t see any of these images in Google search then test your robot.txt file and submit it back. When you test, you will receive either acceptance or blocked messages and you can edit accordingly. This program allows you to double – check that everything functions with a robot.ttr bot.tkt to make sure that your image doesn’t pop up in someone’s search result.
A wrong URL parameter can negatively impact how your website can be crawled. Google suggests keeping it handy during your navigation. This tool will help you check them out and make sure that they don’t point out Google bots in the wrong direction. You can learn more about how to use URL parameters by Google using if parameters are used.
Google Search Console Overview
When you visit your web site in GSC you can see first your Overview. This page lists some interesting data about Google Search Console. You can see specific areas such as your crawler error, search statistics, and map pages in this screen by clicking on an appropriate link. For this guide you can use the menu in l.
Check for security issues
In most cases there are no security threats or problems with my site. It is important to check for issues that can negatively impact your site’s SEO. Please see what Google tells me : “Security issues” Get details about this page.
Set your target country
Google will take data about countries targeted for its website. Then take a list of your targets for the current GSP. To do so the more information you can give Google the better is the possibility of using GSC to fi.
How do I fix other errors?
You can make a process similar to that I used on my “Soft 404s” to fix any errors you have. What’s your answer? With a bit of work you can fix practically all errors you encountered in the coverage update report.
Get started with Google Search Console
In this chapter I will show you the search console. Firstly you’ll learn how to submit your website to GSC. Then I will help you with checking whether your SMS server is set correctly.
How do I add my website to Google search?
Google starts tracking your property once your property is added to GSC. Even before we confirm you were owners on a website.
Verifying your site on GSC
GSC gives you access to a confidential website or app’s performance. Using validation allows a specific user to control a set of characteristics. One gsc property requires one verified owner. Note that verifying your property doesn’t impact PageRank on Google. Of course you can use GSCA data to strategize how to rank higher – but adding your website to GSC doesn’t immediately change your rankings.
Check Indexed Pages For Possible Issues
This indicates how many pages are indexed on Google. What you’re looking for is a list of valid page pages on Google.
Unexpected drop (or increase) of indexed pages
Unless you have intentionally pulled out all the index pages you certainly would. What if you noticed a sudden increased number of search engines? Again it’s an indication something is wrong. Either way unless you deliberately delete pages – the search result can have something wrong and you’ll be vigilant.
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What is Google Search Console?
Google search console is part of Google webmaster tools where you can check the performance of your website, crawl errors and how other websites are linked to your website. It allows you to monitor different properties (websites) in different accounts (names). The tool helps you find out if a page is indexed or not, how many pages have been indexed, how many pages have errors and much more.
What Google Search Console Is Not
Google search console is not a keyword research tool where you can do search volume analysis for keywords. You also cannot build backlinks with it to rank your website higher in the SERPs. If you are using SEO software to track your rankings, then you can use Google search console to check your rankings in real-time. It is a good measure whether you are winning the SEO battle or not.
Benefits of Google Search Console
Using Google search console to track your rankings allows you to optimize your website’s content, metadata and other on-page factors. You can also find broken links, crawl errors and other website issues so that they do not impact the overall performance of your site.
- Track Performance of your Site
- Track Keywords & Rankings
- Submit a Sitemap to Google
- Monitor Links
- Finding Technical Issues of your Site
- Disavow Links
- Manual Indexing Request
- Remove Outdated Content URL from Google Index
- Add URL Parameters to Optimize Crawl Rate
- Check Crawl Stats
- Check Security Issues
- Check Manual Penalty
How to Connect Your Site to Search Console?
Once you open Google search console after you create a website it is necessary to prove that you are an owner. The Domain option only works for DNS verification while the URL prefix supports various methods. For WordPress users, you can actually just use a google WordPress plug in called Google Site Kit. This makes it really easy to get up and running with Google Search Console, as well as Google Analytics along with a couple of other Google tools very fast.
- Verify the site using the “Domain” option:
This is pretty easy if you know anything about DNS settings, you just add the text record that it provides.
- Verify the site using “URL Prefix” option:
If you don’t know anything about DNS settings then this option makes it easy, but again the easiest is if you just use the google WordPress plugin Site Kit
Google Search Console Dashboard Overview
The Google search console dashboard is important because it gives you an idea of how your site is doing in SERPS. You have to take note if the number of pages indexed is more or less than what you were expecting. If there’s an increase in the number of pages being indexed then it is an indication that something might be wrong on your site.
1. Search Property: At the left-hand top, you will see a drop-down option. Search Property helps you to switch between multiple verified properties in Google Search Console.
2. Overview: By using the Overview option, You can get a quick overview of the Performance, Coverage, and Enhancement section of your site.
3. Performance: This option allows you to check & compare the overall performance of your site. You can monitor the keywords that are ranking, Pages, Countries where the posts and pages of your site are ranking, and many more things.
4. URL Inspection: This option allows you to inspect any URL of your site to check the indexing status, Request indexing manually, Coverage issue & Enhancement of that particular URL.
5. Index: Under the Index option, you will get 3 different options (Coverage, Sitemap, Removals).
5.1. Coverage: This option helps you to check any coverage issue on your site. It includes Errors, Warnings, Valid & Excluded.
5.2. Sitemaps: Sitemaps option allows you to add a new Sitemap and check the status of any submitted sitemaps.
5.3. Removals: Under this option, you can remove the outdated content from Google SERPs temporarily, check the status of already removed URLs or new requests and you can also check the history of all pages that were reported by the users as an adult content under the “SafeSearch Filtering” option.
6. Enhancement: Enhancement option allows you to check many reports related to the Schema markup, Mobile usability, Speed, etc.
7. Security & Manual Actions: Under the security & manual actions option in the Google Search Console, you can check any kind of Security issues of your site or any Manual actions (penalty) taken by Google against your site.
7.1. Manual Actions: This is the option where you can find any Manual actions taken by Google against your site. i.e. Penalty for lots of Spammy Backlinks or Abusing the Schema markup, etc.
7.2. Security: The security option in the Google Search Console helps you to check if Google found any security issues on your site. i.e. Phishing site, Deceptive sites, etc.
8. Legacy Tools & Reports: Tools under this option are part of the old Search Console that you can now access through the new updated Search Console.
8.1. International Targeting: As the name suggests, this option allows you to target the users of any Specific country. But that doesn’t mean that Google will not show your site to the users in other countries.
8.2. Crawl Stats: The Crawl Stats option helps you to check that how many pages Google Bots are crawling each day on your site, How much bandwidth it is consuming & how much time it is taking the Google Bots to crawl those pages.
8.3. Messages: Here you can check all the emails that you’ve received from the Search Console related to your site.
8.4. URL Parameters: This option allows you to set URL Parameters to let Google know whether Google Bots should crawl a URL that contains the specified parameter or not.
8.5. Web tools: The Web tools option allows you to check the Ad Experience Reports, Abusive Experience identified by your visitors. Along with that, you will find Testing Tools (Structured Data testing tool & helper, Email markup tester), Links to other Tools by Google & Search Console.
9. Links: This option helps you to track the Internal Links on your site, External links pointing to your site (Backlinks), Top Linking Pages, Top linking Anchor texts in external pages & Top sites linking to your site.
10. Settings: Setting option helps you to to check the Indexing crawler, date when you added the property. And also it helps you to Ownership verification status, Verification methods used to verify the site, add new users, and change their permissions & notify Google if you change the URL of your site.
How to Submit a Sitemap to Google
If you’re running WordPress using the Rank Math Plugin for SEO you’ll already have a sitemap. It’s super easy at the newly created GSC. Same as submit your Google sitemaps. If you have a small website, you don’t likely require submitting Sitemaps. But for larger sites (like eCommerce websites featuring thousands of pages) you will want to get this submitted ASAP.
Track Overall Performance of your Site
In this part, we’re going to cover how you can track the overall performance of your site.
It includes the Keywords you site is ranking for, How many Clicks & Impressions your site is getting, What’s the average position of your site & the Average CTR of your organic impressions.
At first let’s understand the terms Clicks, Impressions, Average CTR, and Average Position.
Clicks: It means how many times Searchers clicked on one of your pages after searching any specific query on Google.
Impressions: Impression shows how many times your site appeared on Google Search Results.
CTR (Click Through Rate): CTR refers to percentages of searchers clicked on your site after it appears on Google Search Results.
Average Position: It refers to the average position for all the keywords that your site is ranking for.
Search Console Metrics – Tracking Overall Performance of a site
Search Console Metrics
Head over to the Performance report by clicking on the Performance on the left menu bar.
Here you can see the Total Clicks, Total number of Impressions, Average CTR & the Average position.
Just above that, you can see the “Search Type” option to filter the reports based on the Web results, Image & Video.
Web results mean pages/posts appearing in the Google SERPs.
Images option helps you to check how many times the images of your site appear in the Google Image Search results.
Video option lets you track the performance of the videos on your site.
Right next to that, you can see the “Date” option to filter the reports based on the range of selected dates.
By using the “New” option, you can filter out the performance reports for any specific query, country, page, device, or search appearance.
Track the performance of Individual Keywords
Head over to the performance section and scroll down the page to the bottom. Here you can see a few different options (Queries, Pages, Countries, Devices, Search Appearance, and Dates).
Track Individual Keywords Performance using Google Search Console
Queries: This option helps you to check the report of all the keywords your site is ranking for.
Pages option allows you to check the performance report of the individual pages.
Countries: Countries option lets you check the performance of your site in different countries.
Devices: This option helps you to check the performance of your site on different devices.
Search Appearance: You can see how’s the Rich Results, AMP Pages, etc. are performing on Google using this option.
Date: Use this option helps to check the performance of your site Date wise.
Here you can see the keywords your site is currently ranking for, How many clicks your site is getting from Google, Total Impressions of the different keywords, and the Average Position.
You can click on any of the keywords to check the performance report of that particular keyword.
Manually Submit your Articles for Crawling & Indexing
I personally use this method to Index my pages/posts as soon as I publish them or update them because nobody knows how much time it will Google to index those pages/posts automatically.
You might be wondering whether it’s safe or not to index your pages manually?
It’s 100% safe that’s the reason Google Search Console has this feature.
Now let’s jump into it.
To request manual indexing, Copy the URL of your site that you want to manually submit for indexing.
Now just go to the URL Inspection option from the left side menu in the GSC and Paste the URL in the URL Inspection box and hit Enter.
Now, wait for a few moments while Google is retrieving the data from Google Index.
Now you will be able to see “URL is not on Google” if it’s a new Post/Page. Simply click on the Request Indexing option.
Request Manual Indexing in Search Console
But if you want to re-index an old content. In this scenario, you will be able to see “URL is on Google.”
No worries, Just click on the Request Indexing option.
Geo-Targeting using Google Search Console
Geo-Targeting helps you to target a specific country. It doesn’t mean that your site will not rank in any other country.
To set the country using the Search Console, simply click on the International targeting under the Legacy Tools & Reports option.
International Targeting – Search Console
Then click on the Country option. Now check the “Target users in” box and choose the targeted country from the drop-down list.
How to Remove Outdated content URL from Google Index?
Prerequisites: There are some Prerequisites before removing any URL from Google Index.
Only a verified owner of a site can perform this action
Content should be removed or marked as noindex or blocked from Google bots using robots.txt
Procedure: To remove any URL from Google Index, simply go to the “Removal” under the Index option and click on the New Request.
Now enter the URL you want to remove and Remove this URL only and Click Next.
Now click on the “Submit Request”
Now within a few hours, the submitted URL will be temporarily removed from Google Index for about 6 months.
Check Links, Linking Texts and Linking Sites
Google Search Console is also helpful to check all the backlinks, internal links, most linked pages, and most used anchor texts for backlinks of your site.
Check Internal and External Links, Anchor Texts and Linking Sites in Google Search Console
To check all these things, just click on the Links under Legacy tools & reports option.
Here you will find some different options.
Top linked pages (External Links): It shows you all the pages with backlinks where the page with the most backlinks appears at the top and pages with the least links appear at the bottom.
External Links are also known as Backlinks.
Top linked pages (Internal Links): It shows you all the pages in your site linked from other pages on your site.
Top linking text: This option shows you all the anchor texts that other sites are using to link your pages.
How to Add New Users on Google Search Console?
You can add a new user on the Google Search Console to share the access of your search console data.
To do so, Go to the Settings option from the left side menu panel.
Now click on the “Add User” button at the right-hand top of your Google Search Console.
And now enter a valid email address (Gmail only) of the new user and choose the Permission type.
If you want to share all the accessibility with the new user, select the Full option otherwise choose the Restricted option and then click on the Add option.
Errors, Valid with Warnings, Valid and Excluded Explained
1. Errors: It shows you the pages that can’t be indexed by Google due to some reasons.
2. Valid with Warning: It shows the pages that have been indexed by Google but have some issues or you did that intentionally to block those pages from Google to Index.
3. Valid: It means the pages appear under the Valid option have been indexed by Google without any issues.
4. Excluded: It shows the pages that have been excluded from Indexing. Maybe you did it intentionally by adding a no follow tag on the page. Apart from this, there are many other reasons why a page has been excluded from the Google index.
To find the Coverage report, simply go to the Coverage option from the left side menu.
Identify and Fix Coverage Issues
There are plenty of Coverage Issues that prevents your site from appearing in Google. Let’s discuss the reason and solution for major ones.
- Submitted URL blocked by robots.txt
Reason: The reason behind this error is you submitted a link for indexing but the robots.txt file is blocking that URL from indexing.
Solution: First of all use the robots.txt file checker tool by Google to find whether the URL is blocked or not.
If it’s blocked, then the tool will highlight the disallow line in red color causing the issue.
How to fix Submitted URL blocked by robots.txt file
So if you want to index that page then head over to your robots.txt file located in the root folder of your site and remove that disallow line.
And If you don’t want that page to be indexed, simply remove the disallow line from the robots.txt file and mark that page as “no-index.”
Once done, come back to the Search Console > go to the Coverage option > click on the error > then click on Validate fix.
Now Google will take a few days to validate the fix and the error will be disappeared automatically.
- Crawled – currently not indexed
It simply means that the page was crawled by Google but due to some reason Google decided not to index that page.
Reason: This could happen due to various reasons. i.e. Duplicate content, thin content, 301 Redirects, Feed URLs, etc.
Solution: First of all, if it’s the URL is ending with /feed then you’re Good. No need to do anything.
Feed URL Examples
If it’s not a feed URL, then follow these steps.
Manually check the URL whether it is indexed on Google or not.
To check it manually, copy the URL of the affected page. Now go to Google and type Site:affected-URL.com (replace the URL) and hit enter.
If it is showing the page there means you don’t have to do anything. And if the search is returning 0 results, just move to the next step.
Now simply copy the URL and inspect that URL using the inspection tool in Google Search Console.
Once done, simply click on the Test Live URL. Most probably it will show you the exact issue that why the page is not indexed.
Crawled – Currently not indexed fix
Simply fix the issue such as Mobile usability, Page with a redirect, etc. and validate the fix.
In our case, it’s Not Found (404) means the page is deleted from our site. So we can ignore this or if we want we can create another page with the same URL or we can also redirect (301) it to another page.
- Page with redirect
Reason: The only reason behind you’re getting this error is the URL is redirected to another URL. i.e. you have deleted an article and redirected (301) the old URL link to a new related article.
Solution: Don’t need to do anything. This URL will be excluded by Google very soon.
- Crawl anomaly
Reason: This usually happens when a page URL returns 404 or 500 status code.
Solution: Go to the URL, if it is returning 404: Page Not Found, then you can remove the URL using the Outdated Content Removal tool or if it has backlinks then you should redirect the page to a relevant page.
And if it’s the Server error (500 Status Code), check if the server is down or misconfigured. Also, check if the page is loading properly or not.
Check the HTTP status code using any tool such as HTTPStatus.io and if everything seems OK, simply inspect the URL and manually index the URL.
Note: It may include URLs with URL Parameter. If that’s the case, leave it as it is.
- Excluded by ‘noindex’ tag
Reason: A page with a no-index tag causes the problem. no-index means you’re asking Google not to index that page.
Solution: If you did it intentionally, leave it. But if you want those pages to be indexed, simply remove that no-index tag from the page.
If you’re a WordPress user, you can do it through your WordPress SEO Plugin (Yoast, Rank Math, All-In-One SEO Pack, etc.)
- Not found (404)
Reason: The URL is returning a 404 error. In other words, the page is removed from your blog.
Solution: Either create a new page with the same URL or redirect that URL to any relevant URL.
If you don’t want to do either, just use Google URL Removal Tool to remove the URL if it’s still indexed on Google.
- Blocked due to unauthorized request (401)
Reason: The page needs a valid ID and Password to access. It could be a User Login Page.
Solution: If it’s a login page then you don’t have to do anything. And if you want that page to be indexed, simply allow Google bots to access that page.
Identify and Fix Enhancement Issues
Enhancement issues are mostly related to Structured data or Mobile-friendliness. So without further ado, Let’s dive deeper and solve the issue.
To find these issues, simply select all the options under Enhancement option one by one.
This option will help you to check the Speed Report of your site.
As we all know, slow loading speed can cause a loss in revenue, lower rankings in Google, and bad user experience.
So it’s important to have fast pages across the site.
If it shows you Slow URL error then there’s only one way to get rid of this error, Speed Up Your Website.
If you’re a WordPress user, here are some tips to Improve your Site Loading Speed:
- Use a fast Hosting service
- Use lightweight themes & plugins
- Use compressed images
- Use server-level caching
- Use caching plugin
- Use lazy loading for images, iframes, or other media.
- Do not directly upload video or audio files on your site
- Keep your site, themes & plugins updated
- Use the latest version of PHP
- Optimize your WordPress database
If you follow these tips, it will increase your site speed drastically.
- Mobile Usability
This option helps you to check if any of the pages in your site is not Mobile friendly.
There are 3 major problems that we usually face in mobile usability.
- Text too small to read
- Clickable elements too close together
- Content wider than screen
Problem #1: Text too small to read
Reason: This error occurs when the font size (text size) is very small on your site and it’s hard to read on mobile devices. This could also happen if the stylesheet of your site is not loading.
Solution: Increase the font size of your site. If you are a WordPress user, you can do it by going to the customization option of your theme.
And if you are using another blogging platform or custom coded site then you can use custom CSS to increase the font size.
Once done, check the page URL in the mobile-friendly testing tool by Google to ensure that the page is mobile-friendly.
If it shows you Page is mobile-friendly, head over to Google Search Console and click on the Validate fix option.
And if the font size is not the issue, check the solution of Problem #2 to sort this error.
Problem #2: Clickable elements too close together
Reason: Most probably there could be 2 reasons.
The first reason is you are blocking Google bots to crawl CSS files or Cache files and the second reason is some clickable elements, such as two buttons are too close.
Solution: To fix this issue, we need to find the exact reason.
To find the exact issue directly paste the affected URL in Google mobile-friendly testing tool.
Or directly go to “Google Search Console > Mobile usability under Enhancement option > Clickable elements too close together > Click on the affected URL > Click on the Test Live Page.”
It will take you to the Mobile-friendly testing tool and within a few moments, it will show you the result.
First of all look at the screenshot, if the site is perfectly loaded with proper styling then try to manually find the element by going to the affected URL.
In our case, we can see the site is not loaded properly and it is showing use Page is not mobile-friendly.
But when I’m opening that URL in a mobile device, it is working perfectly fine.
It means the stylesheet file is blocked for Google bots to index.
To confirm this simply go back to the mobile-friendly test report and click on the Page Loading Issues – View details.
Now scroll down the page and there you can see “X number of resources Resource couldn’t be loaded.”
Just check if any CSS file is there.
To confirm which line of the robots.txt file is blocking these URLs, simply go to robots.txt file tester tool and log in using the same ID that you use for the search console account of your site.
Once logged in, it will show you the robots.txt file of your site and at the very bottom, it will ask you to paste a URL.
Simply paste the CSS and JS file URLs that couldn’t be loaded in the mobile-friendly test one-by-one.
Note: Remove the main URL while pasting because it’s already there.
Once done, simply click on the red color Test button.
Simply head over to the robots.txt file (located in the public_html folder of your site) and remove that line.
Once done, check the affected page once again in the mobile-friendly testing tool, and most probably you will be able to see “Page is mobile-friendly.”
Mobile-friendly testing – Enhancement Issue
Now simply go to search console > the Clickable elements too close together and click on the Validate fix.
Enhancement Mobile Usability Issue – Validating Fix
Problem #3: Content wider than screen
Reason: An element or some part of your site is going out of the screen.
The first reason could be the same as the above two, stylesheet files are not loading and the second reason could be the theme you’re using is not responsive.
Solution: Follow the solution of Problem #2 to unblock the stylesheet file from Googlebot.
And if that’s not the case, check the page URL in a mobile device to find if any element is going out of the screen.
If you find any such element, such as iframes or images, consider removing it.
Once done, check the page using a Mobile-friendly testing tool and if everything looks good then just go to Google Search Console and click on the Validate Fix.
Note: It may take Google a few days to validate the fix. So, keep patience.